Paard tech 01 - RGB.jpg

Ipos Coaches Course

Additional information 

Are you that instructor, rehabilitation expert, animal physiotherapist, or another specialist in equestrian sports, who wants to stand out from the crowd? Then the Ipos Coaches Course could be just what you need!

Especially for instructors and advisers who work with reins sensors, we offer 4 free modules so that you can further immerse yourself in working with reins sensor technology in equestrian sports.

Ipos certified coaches receive:

  • An Ipos certificate: This allows you to give clinics and demonstrations on behalf of Ipos.

  • A partner code and up to 15% commission on the rein sensors sold through you.

  • You become a member of our network of innovative coaches.

online coaches course.png



The course consists of 4 modules, in which we cover the following topics:

  1. We start off by introducing the course in further detail and tell you more about introducing technology in sports. We'll share with you the basics of using Rein Sensors and cover the first general topic Communication

  2. Our Technical engineer will explain the device and tell you all you need to know about its technical capabilities. And Menke will dive into learning theory and training with aids providing clear examples by presenting relevant video footage. We also cover Stress signals as a bonus in this module

  3. We will focus on one of the key solutions the rein sensors will give you. The importance of Symmetry and how to coach toward achieving that. Our communications officer will take you along the most important pillars for hosting a clinic or event Ipos style telling you more about what a partnership with Ipos Technology could look like. 

  4. In the last module, we will cover the other main benefit of training with Rein Sensors: Lightness. And guest speaker Annika Rettig will tell you more about Online marketing essentials to consider for growing your equine business effectively as we would like to pay attention to you as a trendsetter in the horse sector. You are now using technology in your training and that gives you an edge over other instructors and advisors. We want to help you make the most of this advantage in your services and marketing. For example, by recommending you as a clinician on behalf of Ipos. After this course, you will have sufficient baggage for this.


All presentations are pre-recorded and shared with you by email on a weekly basis. They remain available for replay throughout the course. 


Horse people are practical people, so we mainly work with measurements. We also learn by doing so that's what we will also require you to do during this course.  Therefore it is necessary that you are in possession of a set of sensors yourself. During the weeks of the course, we ask you to measure various combinations and guide them based on the generated data. Apply the newly acquired knowledge to your own field. You'll write a report (with a photo or video material) of at least 4 practical cases, the cases together form your portfolio. Always describe the situation and how you used the rein pressure data in your coaching. During the period of the course, we will discuss your cases in an online forum.

Because the group is very diverse, we will also be able to learn a lot from each other in this part. A bit fitter uses the sensors to determine the most optimal bit and an animal physiotherapist uses the data to substantiate his therapy. Does a horse really become straighter after treatment? And can he or she also help the rider to keep the horse upright? And an instructor will strive for balance and symmetry, but how do you achieve that?

We conclude the training with a theory exam. Together with your portfolio, this forms the basis for your assessment and will get you Ipos Certified. Let's get moving together!

Paard tech 01 - RGB.jpg


Menke Steenbergen.jpg

Menke Steenbergen

Ipos' Founder and CEO

Menke is trained as an ORUN Instructor, Veterinarian and Organization Scientist. Since 2008 she has been developing reins sensors and has measured rein pressure on hundreds if not thousands of horses.

In this training she will share her insights and experiences, making use of the latest scientific insights as much as possible. Because Menke herself is also regularly in jail, she will always try to make the knowledge as practical as possible. In this way, the reins sensors can bridge the gap between science and practice. Finally, Menke is also the author of the book Paardsignalen and various scientific publications in the field of equestrian sports and technology.

Annika Rettig.jpeg

Annika Rettig

Clickhorse Marketing

I know everything about online marketing tools and traits and could therefore help you with your website, email campaigns, social media strategy, or measuring the effectiveness of your activities. I also like to think along about strategic issues and the determination of your brand value and long-term strategy communication. My commitment, therefore, depends on your company, the current challenges, and what you would like to achieve.


I have many years of experience in the equine industry and have already thought along with various companies, such as a trainer of horses, owner of a stable, producer of fences or other horse products, photographer, accountant, webshop owner, producer of clothing, influencer or health professional I approach every ask based on the thought “what would I do if this were my company” and thus resist you and your situation.

Peter krom .jpeg

Peter Krom

R&D at Ipos Technology

During my career, I always have been in the lead of first-of-a-kind product development over different product areas. From healthcare to consumer lifestyle and from industry to lighting. Since 2010 all these projects are in the area of smart and connected lighting. Power over Ethernet lighting, Indoor Positioning, and cloud software for lighting management are some of the projects since then.

Ipos's knowledge of the horse industry combined with an experienced tech team put us in the pole position in implementing IoT in this new market. At the same time, we are developing software services that not only enable efficient management and monitoring of horses in a horse-centered way but also generate value beyond performance, based on the digital infrastructure and the knowledge it provides about welfare.


Roald van der Vliet

Director InnoSportlab De Tongelreep

As manager of InnoSportLab De Tongelreep, Roald van der Vliet sees the best competitive swimmers in the Netherlands training every day, where things have to be done faster and better every time. That is the beauty of top sport! Just when you think that the human limits have been reached, a top performance follows that exceeds everything. In that eternal hunt for swimming records, sports innovation plays a very important role. Innovation and top sport reinforce each other, one cannot exist without the other. 

During this session, Roald van der Vliet, successful entrepreneur and Manager of InnoSportLab De Tongelreep, will tell participants in an inspiring way and, using beautiful video material, will show how companies, science, top swimmers and coaches work together on a daily basis to develop innovative training facilities. 

Daisy .jpeg

Daisy van Hoof- van Riemsdijk

Communications Officer at Ipos

From Horse-aholic to Hotello and back again!

When veterinary medicine was out of the question, Daisy opted for Hospitality Management . Nice and broad opening a world of opportunities! At the Hotel School in The Hague you will learn about Hospitality down to the last detail, using a Hotel as an example. That is where everything is covered, from Operations, HR, Finance, ICT and .... Marketing & Communications. The latter appealed to her the most. What she missed was the direct link with animals and especially horses (her passion), but all in its own time.

After an educational career at various types of companies, both with tangible products and service-oriented (tourism, diamonds, socks, legal profession), in which events always played the largest role, the lost horse girl is now completely at home. A horse tech startup with a great need to spread the message and generate sales leads through events!

Structure is not her strongest side, but this is made up up for by spontaneity and enthusiasm! Something that can come in handy during events.

"Make them remember you and what you have to offer"
During the course, Daisy will take you along the most important pillars that should be taken into account when successfully organizing and hosting a clinic / event in a way that fits with Ipos Technology's ID and culture.

Ipos logo payoff - Color_edited.png